Skip to main content
Guiding you to a better future

Search

How to create a marketing plan for your small business - build a brand, target customers and set prices that will maximise sales.

The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.

Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.

Good advertising puts the right marketing message in front of the right people at the right time, raising awareness of your business.

Customer care is at the heart of all successful companies. It can help you develop customer loyalty and improve relationships with your customers.

Sales bring in the money that enables your business to survive and grow. Your sales strategy will be driven by your sales objectives.

Market research exists to guide your business decisions by giving you insight into your market, competitors, products, marketing and your customers.

Exhibitions and events are valuable for businesses because they allow face-to-face communication and offer opportunities for networking.

News

April 2024

Displaying 1 - 7 of 7
7 results shown
The government has launched a new online service to make it easier for customers to check for and fill any gaps in their National Insurance (NI) record to help increase their state pension.
Both the British Chambers of Commerce and the Federation of Small Businesses have raised concerns about the impact of new customs charges on small firms.
New research has found that while many Brits want to start a business, nearly half say that economic instability and uncertainty ahead of the next general election is deterring them from starting up.
Small businesses are looking to make significant operational changes, especially around efficiency and finances, in the 2024/25 financial year.
A new survey of small businesses has found that two-thirds of UK business owners and freelancers say they expect to do better in 2024 compared to last year.
A new survey by the Association of Independent Professionals and the Self-Employed (IPSE) has found that 10% of skilled freelancers are currently out of work due to the impact of controversial reforms to IR35 tax legislation.
Research by Acas has found that most employees don't know about new laws that will make it easier to request flexible working.

Contact us

Make an enquiry